http://searchengineoptimizationforum.semgorilla.com/index.atom.phpSem Gorilla Search Engine Marketing Forum
Sem Gorilla Search Engine Marketing Forum
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[/b]http://searchengineoptimizationforum.semgorilla.com/article9.htmWorking on keyword reasearch.....marketraisecorp2008-08-07T12:45:47Z2008-08-07T12:45:47ZHello every one!:)
What is [B]Keyword research(KWR)[/B]?
I think that Keyword research is the selection of keywords to optimize your site. Keywords are also known as search terms which match with the string. Due to which it plays an important role in SEO.
[B]Some major factors related to KWR-[/B]
1.Selection of correct,relevant and appropriate keywords.
2.Placement of keywords at a proper location.
3.Submission of web site to directories and search engines.
4.Major the keyword density-This ratio should range between 2 to 8%.
Apart from this i think that content matters allot.If your web page content is rich and good,then your page will definitely come on good search page rank.
All the best........
Marketraise:)
[url=www.marketraise.com][/url]http://searchengineoptimizationforum.semgorilla.com/article4.htmSearch Engine Optimizationrandy2008-08-06T12:23:53Z2008-05-09T05:33:02ZYou posts is really very informative.
Thanks
marketraisehttp://searchengineoptimizationforum.semgorilla.com/article8.htmHow SE works?marketraisecorp2008-08-05T12:43:54Z2008-08-05T12:43:54ZSearch engine working-
Every one has an idea of working of search engines like google, yahoo, MSN, AOL, etc.
In simple words it follows four steps:
1. Crawling-In this step spiders or robots or MSN bots which are actually S/W program, crawls the entire site related to particular keyword or search query.
2. Indexing-Then it collects all sites related to that topic or word and stores them in search engines database.
3. Processing- As results are in lakhs, it should be sorted according to the relevancy for the search topic.So, it creates another list for specific answers of the search topic.
4. Result page- Ultimately what ever is the out come of the processing will become the search page result.
As far as I have knowledge it’s the working style of all search engines. Apart from this
all search engines applies different algorithm for crawling S/W program.
So, if you have more information then keep sharing.
Marketraise
[urlwww.marketraise.com][/url]http://searchengineoptimizationforum.semgorilla.com/article7.htmMeta Keyword Research....................marketraisecorp2008-07-29T01:27:44Z2008-07-29T01:27:44ZThe major points related to meta tag keywords are-----
1. Mostly all the search engine spiders view the HTML tags of web page.
2. Meta keyword tag gives the idea of how many and which keywords are used in the web page.
3. Meta keyword tag gives the exact and clear scenario of web page to the search engine.
I think that keywords which you have inserted in the Meta keyword tag has to be repeated suitably in the body copy of the web page otherwise if it is not repeated your keyword selection will go in vain.
But now a day’s google is not giving high weight age to meta tags keywords.
So concentrate on content with relevant keywords. And place keywords only at the logical places and not every where.
Marketraise
[url=www.marketraise.com][/url]http://searchengineoptimizationforum.semgorilla.com/article6.htmSEO technique & this method for boosting traffic to your site can be very successful.randy2008-05-09T05:36:36Z2008-05-09T05:36:36ZLink baiting is a new word floating around the Internet recently. As a SEO technique, this method for boosting traffic to your site can be very successful. This tactic can also be beneficial in [url=http://www.semgorilla.com]Search Engine Ranking[/url], boosting short term popularity by using this method correctly.
So, what is link baiting? Link baiting is to write something as an enticement. This creates a desire for others to post backlinks to your site. By leaving your backlinks, they have expanded your reach on the Internet. As this cycle continues to expand, you receive unlimited traffic.
In a nutshell, you are creating a buzz by providing a subject matter in such a way that is provocative, or providing a niche market so others will leave backlinks to your page on other Internet posts and sites. This provides everyone outside your jurisdiction with a road map to your post or site. Think of it as free advertising!
Almost everyone who has a blog post or website desires more traffic, more people visiting your site. Whether the purpose of your site is to realize financial gain, offer advise, or gain popularity; link baiting can drive traffic to your site in a way never realized before.
Because of it's very nature, link baiting is a tactic a lot of people use to create traffic to their Internet site in a very targeted, natural way.
The back link to your site is left by others who were very taken by your post. These converts you converted wish to spread your word to other like-minded people because they were successfully baited by your message.
Some ideas for link baiting would be around ideas that are unique and innovative. Published interviews with noteworthy people, special reports, how-to articles, events, contests, the latest news scoop in your niche, documenting something unique, resourcing something that is up and coming, etc.
There are several ways to approach link baiting. The key to this tactic is the "hook". Everyone in advertising knows what a hook should be.
Hooks have been the cornerstone of advertising campaigns since time began. To hook is to entice. Making the audience want what is being offered is to hook them.
There are as many ways to hook as there are ways to market a product. It is a creative call to be sure. The approach to using your "hook" should be considered to, what target audience you are trying to reach. This is a judgment call only you can make.
Because of it's very nature, link baiting is a creative endeavor sometimes left to others with better equipped skills and methods at their disposal, in order for this technique to work properly.
Link baiting is quickly providing a niche marketplace for businesses offering their link baiting services to web and blogsite concerns that need their special skills.
These link baiting type services usually are able to create the right balance for the client's campaign. Yet, there are no guarantees to success because of the very nature of this method.
Some companies do provide additional support to the client's campaign by way of rewrites and different approaches to the subject when traffic is not realized in the beginning.
The main risk in link baiting always falls on the creative approach to the "hook" and the targeted market the campaign is shooting for. These variables can usually be adjusted and realized with the correct resources.http://searchengineoptimizationforum.semgorilla.com/article5.htmThe Secret To Article Marketing - 10x More Traffic From the Same Articlerandy2008-05-09T05:34:47Z2008-05-09T05:34:47ZWith the increase in the costs and competition of advertising, many people are in search of new marketing methods. Incidentally, there is a less expensive marketing tool that has been popular for many years. The fact is that the internet has always been content based which makes article marketing extremely effective. Article marketing is nontraditional, yet it produces positive results. It promotes web site or web based businesses. Basically, articles provide information that researchers are looking for. This is why placement is so significant.
A reader should be able to put keywords in the search bar and retrieve the content that they desire. Article marketing will guarantee rankings in the [url=http://www.semgorilla.com]Increase Search Engine Results[/url] Pages (SERPS) and maintain impressive traffic with the right approach. Effectively using the article marketing advertising tool enables many people to traffic your web site for free. However, it is important to comprehend that “Content is King!” Quality content is the source of success. Just as any other advertising method, there are do’s and don’ts of article marketing. One of the most common errors that people commit in the attempt to market articles is the fact that they include affiliate or sales page links. Instead of sales pitches, your goal is to initiate interest in readers- to guide highly targeted traffic to your website and/or blogs that provide more information of a topic. This approach is less intimidating and more so, it invites more trusting visitors. It is the proper way of promoting success for your web site or online business.
Article marketing allows anyone to start a home based company; which is especially advantageous for those who do not have money initially to invest in advertising. To ensure that you are promoting effectively, a formula is recommended for writing articles. The AIDA formula will definitely allure results. You must use the Attention, Interest, Desire and Action formula. The headline should grab the attention of traffic. Also, the opening paragraph is essential in the respect of capturing the readers’ interest. Identifying an ideal problem in your head that you know, without a doubt, will initiate a desire in the reader to purchase your product in order to eliminate their problem is the ultimate triumph. Your final words must compel the reader to take action, hence driving traffic to your web site. In addition to the AIDA formula, you should build an opt in list. The opt in list will assist you with ongoing internet marketing. You need to establish a link to your squeeze page in your bio. This allows your prospective customer to download a free report in exchange for their name and email address. In order to monetize the link, however, you must obtain the ability to write emails with effective copy that will convert into sales. In order for this method to be successful, you will have to create an interesting subject line that will actually be opened. Do not have too many different links as this will dissuade your prospects. The primary objective for this procedure is to click on the link that will take them to a sales page which is designed to make the actual sale for you.
Subsequently, it is important to select your target market categories, choose a topic. Create your title and write your article content. Writing original articles will certainly lead you to online popularity. Ideally, copied content will not help you to meet your goal. You should be prepared and motivated to write as many articles as possible to submit them at proper places on the web. You want to be sure that your readers will be able to locate you. High quality and relevant content will obviously help the search engine place you and you will be able to maintain presence online.
There are many places online to submit your articles. Although article marketing is a powerful technique of marketing as well as advertising, you must be cautious about submitting the same article to all of the directories. Contrary to what is expected, duplicate content filters may be a waste of your time. Specifically, despite these filters, the search engines will still see the same articles all over the web. This will not increase nor impress SERPS. Therefore, other significant procedures are recommended to avoid the duplicate content filters. Coincidently, there are a few tools and software that attempts to accomplish the tasks. For instance, if you were to submit a unique version of your article to literally hundreds of article directories and ezine publishers, then each website that your article is submitted to obtains totally unique versions of the original articles. Unfortunately, this method is not guaranteed and may become costly.
Again, duplicate content filters can be eliminated from your marketing efforts. Two effective and fairly inexpensive tools that work exceptionally well are known as the Unique Article Wizard and the Article Pro Software. Both of these applications submit to a totally different list of sites. Meaning, if you were to use both tools, you would get twice the benefit. Each article must have the same number of paragraphs and each paragraph needs to cover the same topic. Be aware that you must use different words in each article. You have the option of creating the separate versions yourself, or they can be written for you by authors that are contracted out by online writing businesses. The Article Pro Software actually allows you to add your own external lists of directories and ezine publishers.
It is very advantageous to find a niche that interests you. You must enjoy what you are writing because you will have to write and distribute hundreds of articles to obtain the results that you desire. Choose keyword phrases that would reflect targeted readers. Start driving major traffic to your web site or online business by using article marketing. Your goal is to maintain optimal [url=http://www.semgorilla.com]SEO[/url] performance which will provide a visual to your articles and there-after an index by the search engines. In conclusion, remember quality is the key, content is king!http://searchengineoptimizationforum.semgorilla.com/article3.htmTop 5 Reasons Why a Web Site Owner Should Implement The Latest Web 2.0 Technologiesrandy2008-05-09T05:32:03Z2008-05-09T05:32:03ZWhile Web 2.0 is not some new version of the internet, it is the next generation of internet-based collaboration. Wikipedia, blogs, and social bookmarking are all examples of Web 2.0 services, which focus on creative expression, collaboration, and keeping up with a world that is constantly changing. While there are many reasons why a website owner should implement Web 2.0 strategies, the following are the top 5:
• More for Less – In this case, it is more content in less space. In the old website design, each article on the site required a separate page. If more than one topic was used on a page, the reader was easily confused. That meant lots of pages and lots of navigation links so each page could be found. New internet strategies eliminate the endless maze of pages and links. A blog, for example, contains several articles, or posts, on one page. Each post has its own heading, but only part of the post is displayed in order to conserve space, and includes a link so site visitors can continue reading if they’d like.
• Clean, Clear, Crisp Design – Web 2.0 sites feature a design that is elegant in its simplicity. For example, visitors must be able to navigate if your site is going to serve its purpose, but it is not always easy to create navigation links and site maps that do the job. Because of the simplicity of Web 2.0 design, navigation is much easier for the user, making it more likely that they will see what you want them to see.
• Ease of Use – The whole point of Web 2.0 is to encourage visitors to become users working together, rather than having each site act as an isolated portal. As a result, the sites are easy to use, allowing even a novice internet user to post comments or download files. Information is easier to find, and advertisements are placed so they are visible without interfering with the content.
• Better Displays – Whether you are displaying data, mathematical equations, or a music video, Web 2.0 sites are perfect. The use of cascading style sheets and AJAX applications, along with plug-ins and add-ons, makes it easy for any user to create incredible displays on their site. Those same features make displays easy to use, or not use, for site visitors.
• Search Engine Rankings – This is the aspect of Web 2.0 that makes the heavens open while the angels sing for many website owners. Without going into the technicalities of spiders and algorithms, which is pointless since they are constantly changing, it is safe to say that site content is a prime component of search engine rankings. The existence of keywords or phrases is not enough. They must appear often enough to gain attention, and they must be included in valid content. Because Web 2.0 content is constantly changing, being added to, and being improved upon, those sites tend to grab and hold the attention of search engines.
Web 2.0 is based on eliminating static content, instead gravitating toward the ever-changing, dynamic content that is necessary to keep up with a changing world and the needs of site users. Implementing Web 2.0 strategies is a smart move for any webmaster, making it more likely that your site will be seen and that site visitors will hang around the site. After all, that is the whole point of having a website.http://searchengineoptimizationforum.semgorilla.com/article2.htmWhat is Link Juice?randy2008-05-09T05:30:45Z2008-05-09T05:30:45ZWhat is Link Juice
The world of internet is essentially made up of websites. These websites refer to all kind of topics, no matter what kind of information you want you will get it from internet. Information is power and internet is the vessel that you can use to your advantage in getting this power. However, even in the world of internet not every website has the same privilege and status as others.
Let us consider an example to better understand the working of internet and how different websites are ranked. Imagine that internet as an army. In army there are thousands of personnel but not everyone have the same status. There are Captains, Majors, Colonels and Generals. All of these have been promoted to different ranks according to the work they have performed over the time period of their service. The Generals are the oldest and the most experienced of them all and thus enjoy the highest level of privileges. Also due to their vast experience everyone turns towards them for knowledge.
Same is the case with websites found over the internet. The websites are ranked according to different criteria. There are those that have been recently launched and then there are those that are one of the oldest websites. There are those which are popular and thus enjoy lots of traffic and on the other hand are those that have little or almost no traffic at all. All of these factors combine together to rank a website.
There is another important factor over the internet concerning the ranking of websites and it is the search engines. There are hundreds of search engines working on the internet. The most interesting thing is that not all of these have the same criteria to ranking a website. It is only for this reason that different search engines rank same website differently. If a website is amongst the top 10 websites according to one search engine then it is not necessary that it will have the same ranking on other search engine, it is even more likely that it might not even be amongst the top 100 websites according to the second website. If you take a closer look on the ranking system of a search engine you will realize that the top websites mostly fall under one of the following categories:
• Oldest websites
• Websites with high traffic
• Websites that are well known
• Websites that links to and from other websites.
When a webmaster launches a website one of his greatest wishes is to get his website amongst the top websites of the internet. However, this is not an easy task since they usually need to wait for a long time before they get this desired fulfilled. Among other things one of the main tasks of a webmaster is to make his or her website popular over the internet. He can use different techniques to promote his website like linking it to other more popular websites. Once the word gets out about the websites and the advantages associated with it then the traffic will start pouring in and the website will started getting better in ranking over the internet. But it must also be kept in mind that not all links are useful to a website. It is never a good idea to go and link the website to every website you see, it would be better to only create links with those websites that are related to the website and will target only those that are really interested in the website.
This is where “Link Juice” comes in the game. In reality, “Link Juice” refers to the quality of links that a website have to it and the role it plays in getting better ranking for the website. There are different tools at working here which include page ranks, link votes, backlinks, inbound links and outbound links. If you manage to get the right “Link Juice” then you will earn the respect of different search engines only for the reason that other good and quality websites link to your websites. This will definitely have a positive effect on your website and its ranking. Here are the key features that you must consider to ensure that the website you are linking to have a positive effect on the ranking of your website:
• Make sure that the content of the page or the website you are linking to is also relevant to your website. Let’s say that your website is related to skin care and you create a link to a website or a webpage whose content is about cars, this will be more harmful to your website then having a positive effect on your website. Those who will visit your website from the car page thinking that your website also have something related to automobiles but they end up seeing skin care related content then they will be definitely furious.
• Make sure that the content of the link are relevant to you site. The content of the link will give a fair idea to the public what your website is about. If your website is related to child problems then make sure that the content of the link indicates this fact as well.
• It is very important that they website to which you are linking your site does not have an overload of other sites linking to it. The lesser amount of link the website accepts the better it is for the ranking of your website. The easiest way to say this is that if the website you are linking to does not accept each and every link that is thrown its way then it will only be accepting the cream of links that are offered to it. And once your link is accepted then it will make you an “authority” in the eye of search engines.
• Last but not the least, it is also very important to consider the ranking of the page to which you are linking your websites. Page ranks plays an important role for any website because the websites that have better page ranking have better chance of coming up in a search ran on the internet by a user. The higher the page ranking the better the chances and thus you end up with even more traffic. It is only for this reason that webmasters are trying to get higher page rankings for their websites.
If a webmaster is able to achieve the above stated points then he has achieved quality “Link Juice” i.e. their websites have quality web contents, quality backlinks, better page ranks and above all better link votes then other websites. However, the world of internet is full of competition, if you have achieved your goals now it does not mean that you should sit back and relax. You should take further steps to ensure that you stay at the top. Use your creativity and something “out of box” for this purpose. If you achieve this then you will be the true “authority” in this field and their will be no defeating you.http://searchengineoptimizationforum.semgorilla.com/article1.htmMy Web Site Was Dropped From Google Completely What Happenedrandy2007-10-31T05:33:11Z2007-10-31T05:33:11Z8)If your site was recently dropped from Google and you need help finding out what may have happened and how to get it back, post your questions and concerns here.